مطالعه تطبیقی در ارائه الگوی رشد کسب و کارهای کوچک و متوسط در صنعت مرغداری ایران

نوع مقاله : مقاله پژوهشی

نویسندگان

1 گروه آموزشی کارافرینی، دانشکده علوم انسانی، واحد ساری، دانشگاه آزاد اسلامی، ساری، ایران

2 3. گروه مدیریت آموزشی، دانشکده علوم انسانی، واحد ساری، دانشگاه آزاد اسلامی، ساری، ایران

چکیده

بدلیل مصرف روبه­رشد گوشت و تخم­مرغ، پرورش مرغ یکی از شاخه­های مهم کشاورزی و دامپروری است. لذا، هدف از پژوهش حاضر ارائه الگوی رشد کسب و کارهای کوچک و متوسط در صنعت مرغداری ایران است. به این منظور با رویکرد پژوهش کیفی و ابزار فراترکیب که شامل گام‌های هفت گانه‌ای است، به ارزیابی و تحلیل نظام‌مند نتایج و یافته‌های پژوهش پیشین پرداخته شده است. در این پژوهش پایگاه‌های اطلاعاتی مختلف بین سال‌های 2004 تا 2019 میلادی بررسی شدند. کلید واژه‌های متنوعی برای جستجوی مقاله‌ها در پژوهش مورد استفاده قرار گرفت و تلاش شد مجموعه متنوعی از کلیدواژه‌ها برای جستجو انتخاب شوند تا بیشترین بازیابی صورت گیرد. در نتیجه جستجو و بررسی در پایگاه‌های اطلاعاتی مختلف 862 اثر یافت شد که تنها 31 اثر که در زمینه رشد کسب و کارهای کوچک و متوسط بودند و هم از نظر عنوان و هم از نظر محتوا با هدف پژوهش حاضر هم‌راستا بودند. در مجموع مفهوم رشد کسب و کارهای کوچک و متوسط در صنعت مرغداری در 6 بعد،  و 19 مولفه و 47 شاخص شناسایی و طبقه‎بندی شده است در نتیجه کسب­وکارهای کوچک و متوسط صنعت مرغداری قبل از اینکه به انجام هر نوع ایده تجاری بپردازند، ابتدا باید دانش کافی در زمینه تجارت در برنامه‌ها و دوره‌های آموزشی در مورد اداره امور کسب و کار کسب کنند. مالکان می‌توانند از مدل پیشنهادی در مناطق پنجگانه جغرافیایی، برای آگاهی از عواملی که موجب رشد کسب و کارها می‌شود؛ و همچنین محدودیت‌ها و موانعی که رشد کسب و کارها را محدود می‌کنند، بهره ببرند. درک بهتر عوامل مؤثر بر رشد کسب و کارها، برای کارآفرین و سرمایه‌گذاران برای موفقیت در کسب و کار خود می‌تواند مفید باشد.

کلیدواژه‌ها

موضوعات


 

Extended Abstract

Objective

Undoubtedly, until a few decades ago, what had been considered an economic privilege was the establishment and operation of large corporations and, consequently, the governmentalization of most organizations has been ocuurred. Besides, it was also argued that the larger these companies, the more dynamic and powerful the economy. Although this thinking flourished over several decades and led to the emergence of giant companies, recent developments, especially demographic pressures, moment-by-moment innovations, more complex management and decision-making processes, and the need for instant decision-making have led to change. This has become a fundamental issue in the structure of these giant organizations. Therefore, today, economic terms such as the formation and operation of small and medium enterprises in many countries, especially developing countries, are considered as a strategic approach. Small business institutions play an important role in the economic development of a country, which due to the high productivity of small business institutions, this area has become one of the main investment platforms. The researchers’ findings indicate that the success of these acquisitions depends heavily on the decision-making techniques and processes of their managers. In fact, the decisions made by small and medium-sized entrepreneurial business owners are the essence and heart of entrepreneurship in these businesses. Today, small and medium-sized businesses make a significant contribution to the economic development of most developed and developing countries. Given that large business organizations need years to find the right position and capacity, small business entities can bring good productivity in a very short period of time. In such a situation that inflation should be prevented from rising so that the quality of life of the people can improve rapidly, it can be said that small business institutions play an important role in the economic cycle. Additionally, investing in this sector is not only the working attitude of the third world countries, but also other rich countries like the United States prefer to use this method. Therefore, this study intends to provide a model for the growth of small and medium-sized businesses in the Iranian poultry industry by applying a meta-synthesis qualitative approach by reviewing and evaluating domestic and foreign studies conducted in the field of business growth.

 

Method

Since studies related to the concept of small and medium business growth are more qualitative and until the present study, a comprehensive model that includes its various dimensions has not been found, the meta-synthesis method has been used as a suitable method to identify and obtain a comprehensive combination of the main components and dimensions of small and medium business growth. Therefore, Sandelowski & Barroso (2007) seven-step method was used as the hybrid method in this study.

 

Results

In order to achieve the initial research framework based on the seven-step meta-synthesis, each of its implementation stages is presented based on previous studies. Step 1: Compiling research questions (Only works that include or refer to important and influential components and dimensions in the growth of small and medium-sized businesses in the Iranian poultry industry should be included in the study. The selected period of time, i.e. from 2004 to 2019 until the time of the research, is a good indicator of the research conducted in this field because in recent years, research on the growth of small and medium businesses in the Iranian poultry industry has expanded.); Step 2: Reviewing the literature systematically (A total of 862 publications were found in various databases); Step 3: Searching and selecting appropriate articles and texts (627, 186 and 18 publications  did not match the purpose and questions of the present study in terms of title, abstract and content, respectively; therefore, these works were left out and only 31 works were selected); Step 4: Extracting information from texts and articles; Step 5: Analyzing and integrating qualitative findings; Step 6: Quality control and evaluation; and, Step 7: Presenting the findings and the final framework.

 

Discussion

The growth and development of small and medium enterprises is one of the important driving forces in the economic growth of any country. Therefore, it is very important to pay close attention to the growth of this sector. The growth of small and medium-sized businesses is of great importance due to the fundamental impact on the economic performance of any country, through the introduction of new and up-to-date products and services, as well as the creation of new markets, new jobs and regional or national economic growth. In fact, the viability of small and medium-sized companies depends largely on their ability to compete with other large companies. Growth and development reduce the likelihood of small businesses failing. This study presented the growth model of small and medium businesses in the poultry industry. The results showed that the success or failure of any business is influenced by the skills and abilities of the owners of that business in identifying market gaps and presenting new ideas and creativity in designing new products and services.

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